Testimonials
One of the quintessential British stereotypes, along with terrible teeth and an addiction to tea, is that we’re obsessed with the weather and to be fair, this one has legs. It’s the go-to conversation filler to punctuate the agony of […]
Marketing Recruitment Blog
Creative Climate
May 2nd, 2018Now You’re Talking My Language
March 1st, 2018Some of us are able to order a coffee and croissant from a café in Paris while managing to avoid a faux pas. Maybe you can describe to a German acquaintance a trip to the cinema or a game of […]
Tone of Voice: Copywriting and Marketing
January 24th, 2018‘Sticks and stones may break my bones, but words will never hurt me’, is oft trotted out in a bid to soothe the feelings of those who have been taunted or mocked. The adage proclaims that verbal attacks cannot penetrate […]
Marketing and Artificial Intelligence
November 23rd, 2017Robots have always held a certain intrigue, and perhaps even a sense of paranoia, until quite recently they were a largely fictitious entity and were constrained to merely traverse the pages of books and on screen. The rise of artificial […]
Five Fundamental Tips for CV Writing
November 9th, 2017If painstakingly crafting your CV might seem cumbersome, ensuring that it is an accurate yet complimentary depiction of your professional self, then take solace in the fact that you are in good company. Back in 1482, before creating some […]
Branding Brilliance
September 22nd, 2017There is a common misconception that marketing and branding are the same thing, however this is incorrect. While the two disciplines are certainly interwoven, they are distinct and exist of their own accord. To put it simply: marketing is telling […]
Power of Personalised Marketing
August 7th, 2017Your local coffee shop remembering your name and your order is generally seen as something positive. It’s a sign of familiarity and acknowledgement that you as an individual are at least slightly memorable, however, is the feeling replicated when […]
Partnership Marketing: Dream Team or Collaborative Chaos?
July 6th, 2017Some partnerships are so effortlessly ingrained that one half is not complete without the other; one has to question whether Bert could make it without Ernie, and where would Ben be without Jerry? Unfortunately, while some partnerships live happily ever […]
Employee Motivation
June 14th, 2017Motivation is difficult to quantify and even more difficult to inspire, what is motivation for one may be mere irritation for another. The internet is awash with motivational speeches and one only has to look to TED Talks to see […]
A Look at Influencer Marketing
April 5th, 2017Sleeping or conducting social media sleuthing? A difficult choice perhaps, but it would appear that we are now spending more time counting our followers than we are counting sheep. Eight hours and 41 minutes is how long the average adult […]