AI and its Impact on Marketing
Whilst the concept of AI taking over can be daunting, when used in the right way, it can become a powerful tool to improve the marketing function.
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Collated by our experienced team of ex-marketers, our industry insights posts cover key, trending insights across both recruitment and marketing. From discussions surrounding leading recruitment trends, to marketing insights that cover top marketing trends and insightful tips for marketing practice, these posts can help marketers at any level to improve their marketing skills and knowledge on current trends. Additionally, recruitment industry insights can help both employers and candidates to understand the current job market and gain advice on areas to improve.
What Is Influencer Marketing and How Does It Work?
Influencer marketing has become an extremely popular and effective method of marketing, along with the rise of social media such…
Leading recruitment trends to anticipate for the rest of 2023
If this decade has taught us anything so far, it’s that we don’t have a crystal ball to see into…
What are the pros and cons to online recruiting?
The advent of technology has had a significant effect on the way that we look for a new job. Online…
Marketing in a Cost-of-Living Crisis
Marketing during tough economic times has never been easy, the UK is currently facing a cost-of-living crisis and consumers are…
Is digital recruitment effective?
What is digital recruitment? Digital recruitment covers all aspects of recruitment that incorporate technology, including social media, online job boards,…
Which sectors have the most marketing recruitment opportunities?
Is this the new normal? 2022 was a whirlwind year for every sector and recruitment hasn’t been spared. As we…
Recruiting for flexible marketing roles
What’s the most important aspect of your perfect job role? Is it a healthy salary commensurate with your experience? A…
The most in-demand marketing skills in 2023
Digital marketing teams are currently in the spotlight, due in part to the rise in remote working roles. Employers are…
The importance of marketing communications post-pandemic
The past two and a half years have seen an unparalleled change in how we live and work. The traditional…
The rise of TikTok marketing
In 2021, TikTok celebrated the incredibly impressive milestone of having 1 billion active users and so it comes as no…
How to market to Gen Z
Gen Z is now the target audience for many companies and because this generation has grown up surrounded by technology,…
