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Marketing Manager

  • Generalist Marketing |
  • United Kingdom,London |
  • Permanent | £50000 - £60000 per annum + bonus

**Salary £50-60k + bonus **

Our London-based client is looking for a Marketing Manager to join their brilliant EMEA marketing team!

Join them in this key role and you’ll be responsible for leading and executing demand generation and brand awareness campaigns in order to deliver new leads for the company’s Sales Team, as well as grow their presence in emerging markets.

You’ll also work collaboratively with the Senior Marketing Director on the planning and execution of global campaigns as well as with the Sales Directors and wider team to prioritise activities.

This is a fantastic role where you’ll be able to apply your marketing expertise and collaborative approach to add a lot of value to the business.

Using your sound experience and know-how in B2B Marketing, you’ll also be responsible for:

  • Forecasting and reporting on campaign performance and pipeline contribution, taking proactive action as necessary
  • Line management of Marketing Specialist for execution of local campaigns ensuring pipeline goals are met
  • Content creation and localisation
  • Management of account profiling exercises in conjunction with sales to identify top prospect lists and build ABM programmes
  • Planning and managing nurture programmes to assist with improving conversion of top of funnel responses
  • Liaising with Digital team to tailor online and social campaigns for the region/s
  • Liaising with corporate design and marketing operations teams to ensure the production requirements for campaign execution
  • Management of marketing agency support in local markets as required
  • Management of association and media partners as required
  • Management of lead flow from campaigns, seeking to maximise conversion rates through all stages of the funnel
  • Collaborating with product marketing on new market propositions and messaging as well as market sizing
  • Collaborating on PR strategy and execution
  • Planning and execution of marketing activity of any future new regions/lines of business as required

To achieve success in this role you will be a self-motivated, collaborative and results driven individual, you’ll also bring with you:

  • Proven B2B marketing experience, preferably in the software or professional services industries
  • Experience of working in a fast-paced, sales driven environment
  • Experience planning and executing global campaigns
  • Excellent written and spoken English, and proficiency in German advantageous
  • Experience managing both direct reports, and senior stakeholders

This is a fantastic opportunity for a Marketing Manager to take the next step in their career and become part of a lively and supportive team. In order to apply, please send over your most up-to-date CV today!

Please only apply for this role if you meet the essential criteria outlined. Due to the high volume of applications, we are not able to respond to each individual applicant and you will be contacted only if you have been shortlisted for this role. It can take five working days for us to read your CV so please wait to hear from us in regards to whether we will taking your application further. Spotlight Recruitment is an equal opportunities employer and all applications will be judged according to an equal opportunities policy. Thanks for your interest in Spotlight Recruitment.